CLIENT
CONVERSE
STUDIO
CORNERSTONE
ROLE
DESIGNER
After the success of Converse’s (and Cornerstone’s) Represent music program at London’s famed 100 Club, it was decided to bring it across the pond and host a similar event in San Francisco. This 5 day event was held at Slim’s and featured dozens of performances.
I worked with the team to create an RFID map of the city so fans could check-in through social media and “represent” their hood. The map was also paired with event posters that offered the same style of check-in technology and next day recap emails to give the consumer another chance to relive the moment with video and audio from the previous nights performances.
RFID Map Artwork
